I just got back from the 58th International Convention of Allied Sportfishing Trades, better known in layman terms as ICAST.
This trade show is also sponsored by the American Fly Fishing Trade Association’s trade show, the International Fly Tackle Dealer show, better known as IFTD.
This was my first time attending and must say I was very impressed. Over 12,000 people representing the sportfishing industry came to see the latest in innovations, gear, tools, and network among the leaders in the key industries. If you love fishing…this is a must see event.
I am already booking my trip next year….
|For Immediate Release
Orange County Convention Center – July 17, 2015 – From exhibitors to buyers to outdoor media, almost 13,000 representatives of the global sportfishing community converged on the Orange County Convention Center in Orlando, Fla., July 14-17, for the world’s largest sportfishing trade show. The 58th International Convention of Allied Sportfishing Trades, better known as ICAST, produced by the American Sportfishing Association (ASA), is the cornerstone of the sportfishing industry and is the showcase for the latest innovations in tackle, gear and accessories.
“This was, without a doubt, the biggest show that we have produced,” said ASA President and CEO Mike Nussman. “Between the exhibitors, buyers and media, the response has been the same – this is an outstanding show. ICAST is our industry’s show. Our commitment to our member exhibitors, media and all show attendees is to listen and improve this show in any and every way we can.”
Nussman further said, “The Jacksonville Jaguars Head Coach Gus Bradley, who was our State of the Industry Breakfast keynote speaker, had everyone fired up about the importance of teamwork and the importance of possessing a genuine appreciation for your work and always being and doing the best you can.”
Nussman also noted, “On Thursday afternoon, Florida Governor Rick Scott met with industry leaders in a round table discussion about being more effective in advocating for our sport and working to keep Florida the number one fishing and boating state in the U.S.”
Dave Bulthuis, ASA’s chairman of the Board and vice president of Sales for Costa, had this to say about the show. “By far, 2015 was the best show ever, and next year is going to be even better. I expect to see everyone in Orlando in 2016.”
Gregg Wollner, immediate past ASA board chairman and Rapala’s executive vice president echoed Bulthuis’ comments by saying that ICAST 2015 was the best show we’ve ever produced.
“I will echo what everyone else has said: this was a great show. The evolution of ICAST is one of the most exciting aspects of the show,” said Show Director Ken Andres. “We’ve gone from a three-day trade show to ICAST Week and Super Tuesday.”
Andres noted, “I can’t begin to tell you how gratified I am that the first Super Tuesday, with the ICAST On the Water product demonstrations, the ICAST Cup bass fishing tournament, the Bass & Birdies golf tournament and the world-class concert with Easton Corbin, really upped the excitement level for the show.”
“There is no doubt that the show will continue on this growth trajectory as it expands to appeal to everyone in the fishing industry and everyone who wants to do business in the fishing industry. And that means global as well as domestic,” concluded Andres.
“Social media exploded this year with more and more exhibitors, buyers and media using all the social media channels available to them to get the word out about their products and the show.” said ASA’s Communications Director Mary Jane Williamson. ”More than 7,000 people engaged with us on ICAST’s Facebook page this week, reaching more than 93,000 people and 107,000 people engaged with us on Twitter either through direct tweets or re-tweeting. The word got out there this week about this show!”
2015 ICAST Show Sponsors
The New Product Showcase “Best of Show” Awards
This year, 270 companies submitted 889 products in the New Product Showcase, all vying for Best of Show honors in 24 categories and the overall “Best of Show” award.
First-time exhibitor, eddyline kayaks and their C-135 YakAttack Edition was voted by buyers and media as the most innovative product in the ICAST 2015 New Product Showcase in both the Boat category and the overall “Best of Show.”
This year’s New Product Showcase winner’s also included first-time ICAST exhibitors Under Armour, Lifeshirt, RinseKit and YOLOtek.
The ICAST 2015 “Best of Show” awards were presented on Wednesday, July 15, during the Chairman’s Industry Awards Reception, sponsored by Costa, at the Orange County Convention Center.
ICAST 2016 is being held July 12-15, at the Orange County Convention Center in Orlando.
2015 ICAST New Product Showcase Award Winners
ICAST 2015 Overall Best of Show – eddyline kayaks
Best of Show – Freshwater Rod – G. Loomis, Inc.
Best of Show – Saltwater Rod – St. Croix Rods
Best of Show – Fly Fishing Rod – St. Croix Rods
Best of Show – Freshwater Reel – Shimano American Corporation
Best of Show – Saltwater Reel – Pure Fishing, Inc.
Best of Show – Fly Reel – Pure Fishing, Inc.
Best of Show – Hard Lure – Savage Gear
Best of Show – Soft Lure – Koppers Fishing
Best of Show – Lifestyle Apparel – Under Armour, Inc.
Best of Show – Technical Apparel – Lifeshirt
Best of Show – Boating Accessories – YETI Coolers
Best of Show – Boats – eddyline kayaks
Best of Show – Combo – Lew’s Fishing Tackle
Best of Show – Electronics –Johnson Outdoors
Best of Show – Eyewear – Costa
Best of Show – Fishing Accessory – RinseKit
Best of Show – FishSmart – Release Ruler
Best of Show – Fly Fishing Accessory – Simms Fishing Products
Best of Show – Footwear – Simms Fishing Products
Best of Show – Giftware – YOLOtek Product:PowerStick
Best of Show – Kids’ Tackle – Steinhauser, LLC
Best of Show – Line – PowerPro
Best of Show – Tackle Management – Eposeidon Outdoor Adventures, Inc.
Best of Show – Terminal Tackle – Eagle Claw Fishing Tackle
ICAST 2016 will be held at the Orange County Convention Center, Orlando, Fla., July 12 – 15, 2016. For complete ICAST information, visit ICASTfishing.org.
The American Sportfishing Association (ASA) is the sportfishing industry’s trade association committed to representing the interests of the entire sportfishing community. We give the industry a unified voice, speaking out on behalf of sportfishing and boating industries, state and federal natural resource agencies, conservation organizations, angler advocacy groups and outdoor journalists when emerging laws and policies could significantly affect sportfishing business or sportfishing itself. ASA invests in long-term ventures to ensure the industry will remain strong and prosperous, as well as safeguard and promote the enduring social, economic and conservation values of sportfishing in America. ASA also gives America’s 60 million anglers a voice in policy decisions that affect their ability to sustainably fish on our nation’s waterways through KeepAmericaFishing™, our angler advocacy campaign. America’s anglers generate over $48 billion in retail sales with a $115 billion impact on the nation’s economy creating employment for more than 828,000 people.